{"id":7544,"date":"2024-04-15T13:37:37","date_gmt":"2024-04-15T03:37:37","guid":{"rendered":"https:\/\/ngaa.com.au\/?p=7544"},"modified":"2024-04-15T15:29:59","modified_gmt":"2024-04-15T05:29:59","slug":"your-email-signature-beyond-the-sign-off","status":"publish","type":"post","link":"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/","title":{"rendered":"Your email signature \u2013 beyond the sign-off"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The power of a well-crafted email signature is often underestimated by professionals and businesses alike. Your email signature is essentially your calling card: it\u2019s where you can share information about yourself and your company, like your website and social media profile links.\u00a0 It can also include the company logo and highlight current promotions or links to products you want to boost sales of.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are 4 tips for creating your email signature:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Keep it concise and consistent:<\/b><span style=\"font-weight: 400;\"> Your email signature should be clear, concise, and consistent with your brand. Include key information such as your name, position, company name, contact information, and website link. Make sure that the design and layout of your email signature align with your brand for a cohesive look.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Consider adding a compelling call to action (CTA):<\/b><span style=\"font-weight: 400;\">\u00a0 One of the most effective ways to use your email signature for marketing purposes is by adding a compelling call-to-action. Whether it\u2019s inviting recipients to visit your website, subscribe to your newsletter, check out a recent blog post,\u00a0 explore a new product,\u00a0 or follow you on social media, including a clear call-to-action can drive traffic to your desired destination and increase engagement with your audience.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Showcase promotions or upcoming events:<\/b><span style=\"font-weight: 400;\"> Use your email signature as a platform to showcase any promotions or upcoming events that are relevant to your business. Whether it\u2019s offering a discount code for new customers or promoting an upcoming webinar or sale, including this information in your email signature can help increase awareness and drive conversions (make sure you change it or delete it once the offer expires).<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Incorporate visual elements: <\/b><span style=\"font-weight: 400;\">To make your email signature stand out and grab the recipient\u2019s attention, consider incorporating visual elements such as logos, icons, or banners. Visuals can help make your email signature more visually appealing and memorable, increasing the chances of recipients engaging with the content you\u2019re promoting.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">There\u2019s plenty of information on the internet about how to set up a signature in<\/span><a href=\"https:\/\/support.microsoft.com\/en-us\/office\/create-and-add-an-email-signature-in-outlook-for-windows-8ee5d4f4-68fd-464a-a1c1-0e1c80bb27f2\"> <span style=\"font-weight: 400;\">Outlook<\/span><\/a><span style=\"font-weight: 400;\">\u00a0 in<\/span><a href=\"https:\/\/support.apple.com\/en-nz\/guide\/mail\/mail11943\/mac#:~:text=messages%20you%20send.-,In%20the%20Mail%20app%20on%20your%20Mac%2C%20choose%20Mail%20%3E%20Settings,menu%2C%20then%20choose%20a%20signature.\"> <span style=\"font-weight: 400;\">Mac Mail<\/span><\/a><span style=\"font-weight: 400;\">\u00a0 or in<\/span><a href=\"https:\/\/support.google.com\/mail\/answer\/8395?hl=en&amp;co=GENIE.Platform%3DDesktop\"> <span style=\"font-weight: 400;\">Gmail<\/span><\/a><span style=\"font-weight: 400;\"> if you don\u2019t have one already. You can even set up different signatures for different recipients (i.e. sales or general).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also use a tool like <\/span><a href=\"http:\/\/www.wisestamp.com\/signature-examples\"><span style=\"font-weight: 400;\">Wisestamp<\/span><\/a><span style=\"font-weight: 400;\"> which makes creating and maintaining a signature very easy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t underestimate the power of a well-designed email signature. Put in the extra effort to create a unique and effective email signature that reflects your brand\u2019s personality, values, and offerings. After all, it\u2019s not just a sign-off \u2013 it\u2019s a chance to make a lasting impression and drive growth for your business or personal brand.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Happy emailing!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The power of a well-crafted email signature is often underestimated by professionals and businesses alike. Your email signature is essentially your calling card: it\u2019s where you can share information about yourself and your company, like your website and social media profile links.\u00a0 It can also include the company logo and highlight current promotions or links &hellip; <a href=\"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/\">Continued<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[51],"tags":[71],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Your email signature \u2013 beyond the sign-off - NGA Accounting, Sydney<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Your email signature \u2013 beyond the sign-off - NGA Accounting, Sydney\" \/>\n<meta property=\"og:description\" content=\"The power of a well-crafted email signature is often underestimated by professionals and businesses alike. Your email signature is essentially your calling card: it\u2019s where you can share information about yourself and your company, like your website and social media profile links.\u00a0 It can also include the company logo and highlight current promotions or links &hellip; Continued\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/\" \/>\n<meta property=\"og:site_name\" content=\"NGA Accounting, Sydney\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-15T03:37:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-15T05:29:59+00:00\" \/>\n<meta name=\"author\" content=\"Bizink\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bizink\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/\",\"url\":\"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/\",\"name\":\"Your email signature \u2013 beyond the sign-off - NGA Accounting, Sydney\",\"isPartOf\":{\"@id\":\"https:\/\/ngaa.com.au\/#website\"},\"datePublished\":\"2024-04-15T03:37:37+00:00\",\"dateModified\":\"2024-04-15T05:29:59+00:00\",\"author\":{\"@id\":\"https:\/\/ngaa.com.au\/#\/schema\/person\/47d502a48e5b77f7b10e196e1b3626ac\"},\"breadcrumb\":{\"@id\":\"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/#breadcrumb\"},\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ngaa.com.au\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Your email signature \u2013 beyond the sign-off\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ngaa.com.au\/#website\",\"url\":\"https:\/\/ngaa.com.au\/\",\"name\":\"NGA Accounting, Sydney\",\"description\":\"Accountants Baulkham Hills, Sydney NSW\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ngaa.com.au\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-AU\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/ngaa.com.au\/#\/schema\/person\/47d502a48e5b77f7b10e196e1b3626ac\",\"name\":\"Bizink\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\/\/ngaa.com.au\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/faa045ce72d95971cd78a70031145145?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/faa045ce72d95971cd78a70031145145?s=96&d=mm&r=g\",\"caption\":\"Bizink\"},\"url\":\"https:\/\/ngaa.com.au\/author\/bizinkwpadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Your email signature \u2013 beyond the sign-off - NGA Accounting, Sydney","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ngaa.com.au\/your-email-signature-beyond-the-sign-off\/","og_locale":"en_US","og_type":"article","og_title":"Your email signature \u2013 beyond the sign-off - NGA Accounting, Sydney","og_description":"The power of a well-crafted email signature is often underestimated by professionals and businesses alike. 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